Agility, Speed and Accuracy in the VUCA World

Volatile input costs, rising tariffs, and shifting demand patterns are challenging traditional B2B pricing models. To remain competitive and protect margins, companies need agile pricing strategies that can adapt quickly to changing market conditions. This online event explores how B2B organizations can respond to uncertainty with smart pricing frameworks and digital tools. You’ll gain insights into state-of-the-art strategic pricing approaches and governance models - plus see how modern pricing software can bring these concepts to life in day-to-day operations.

Join our experts from Horváth and Flintfox to discover how strategy and technology together enable pricing that is fast, flexible, and resilient.

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