Logo Print


While businesses have analyzed data for decades, recent developments in computing have opened new doors and unleashed big data’s potential. Big data analytics can discover underlying trends and patterns and innovators are asking themselves how they can exploit big data to optimize their businesses.  

The Innovation Radar identifies strategic trends and patterns analyzing qualitative mass data. The idea behind the radar is to identify those technological enablers, which allow a company to position itself as an early mover within a new trend to gain a competitive advantage over its competitors.