Pricing remains the strongest and quickest profitability lever. Especially in the current market environment with increasing raw material prices, economic uncertainty and stiffing margin pressure, new price models and innovative monetarization approaches represent the most effective way to improve profitability.
The Pricing Round Table will be a great possibility to discuss pricing implications and gain valuable pricing insights from various experts. Case studies, benchmarks, dos and don’ts and best practices will be shared to provide you with firsthand insights, inputs and takeaways that will be valuable to your business. Moreover, you can meet, discuss and network with peers and as it will be a cross-industry event.
The hybrid event will take place in Munich and virtually from 05.00 pm to 7.30 pm
5:00 pm - Welcome & Introduction - Thorsten Lips, Horváth
5:10 pm - AI-based pricing - Benjamin Schwarzer, Horváth
5:35 pm - How to manage off-price in retail - Leonardo Di Cecca, Benetton Group
6:05 pm - Break
6:20 pm - Innovative price and revenue models - Danilo Zatta, PhD, Horváth
6:45 pm - How to optimize pricing in B2B - Jan Schmidt-Krayer, Schmidt + Clemens
7:15 pm - Closing & Networking
Pricing Senior Expert, Horváth
Ineke Katharina Wessendorf