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Horváth CxO News : Performance Intelligence – The Future
of AI-based Business Management

Dear readers,

Making the right management decisions in times of geopolitical uncertainty, increasing volatility, and complexity is a major challenge for all executive boards.

What challenges does this pose for efficient and effective performance management, and how can artificial intelligence help? Our new issue of CxO News addresses these questions.

As our CxO study of more than 1,000 companies shows, nine out of ten organizations are significantly increasing their AI investments in the coming year. At the same time, however, 40 percent have not yet considered establishing AI in performance management. Yet AI-supported corporate management is a major - if not the most important - lever for managing companies in an increasingly volatile and complex environment.

In this issue, my colleague Dr. Matthias Emler presents groundbreaking approaches to cross-functional, AI-based, and intelligent performance management in organizations: We call this “Horváth Performance Intelligence.”

I would particularly like to recommend the exclusive interviews with top CxOs, who give us personal insights into their companies' “AI journey”:  

  • Oliver Zipse, CEO of BMW AG, provides an exclusive insight into how data-driven decision-making is impacting the premium manufacturer's strategy and production, 
  • Anne Rethmann, member of the executive board at energy supplier Thüga, explains the role that predictive maintenance, network management, and data-based control play in the energy transition, 
  • Philipp Kortüm, CFO at TÜV Rheinland, describes how AI is revolutionizing the financial function and business model of the testing company. 

I hope you enjoy reading this issue! 


Helmut Ahr 
CEO Horváth 

Horváth CxO News

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